Developers prettybusy, a production company specializing in otome games recently showed off its latest working title, “What in Hell is Bad?” an adult otome game coming to mobile devices.
What in Hell is Bad lets players explore a secret club located in hell where the Seven Deadly Sins reside as VIP members. Inside this club, you can touch, tease, and get intimate with these aspects of sin. Aside from that the game is also a defense-type game where you command the characters and place them on tiles to defend against angels.
The game will have up to 72 devils available on launch, each with wildly different personalities and physical attributes for you to find the perfect party to get close to.
What in Hell is Bad is set to launch in April 2023, though the developers stated the launch maybe sooner than that.
▍What in Hell Is Bad Trailer
▍What in Hell Is Bad Characters
Currently, prettybusy introduced four kings and members of the seven deadly sins with character profiles and descriptions of their various idiosyncracies and “mental illnesses”. These are the main character the player can interact with in the secret club whenever they are back in the main menu and are the ones the players can engage with in scenes and various minigames.
While their profiles haven’t been shown yet, the remaining kings seem to be Mammon, Beelzebub, and Leviathan, who appear in another screenshot that will be shown in the gameplay section below.
▍What in Hell Is Bad Gameplay
As mentioned earlier, What in hell is Bad at its core is a gacha game and a defense-type game. Players can place down devils and if they are able to recruit them, even demons. Combat happens automatically but it seems like you can activate a skill to influence the flow of combat, and each character has a special meter that builds up as they fight to unleash a powerful skill.
The game takes place in the secret club with the seven deadly sins as its VIP members, here you can meet the seven deadly sins and engage in lecherous and adulterous activities with them, letting you touch them, tease them, kiss them, and eventually lead them to climax. Here in this secret club, no one can judge you, and there’s no need to feel guilty as all of the sinful emotions are formed from you.
The game will feature up to 72 devils on launch, each with a different rarity ranging from Class B to L (Legendary), and even unique characters like Angels that you can bring down to the underworld with you.
▍What in Hell Is Bad Special Packages
Right now prettybusy also has special packages on sale which grants various bonuses on the game’s launch as well as merchandise. The lowest package at USD$30,00 gives you a special S Character, 50 greater keys of Solomon which grants you 50 pulls, an Exclusive Item, a class B special character, and the game’s premium pass, with higher tier granting more in-game bonuses and special merch which you can see below.
You can reserve these limited packages until January 31, and these packages are available in various languages including Spanish, Japanese, English, Traditional Chinese, and Korean. Products will be shipped to customers by February 20, 2023.